Voici une sélection d’articles repérés au cours des derniers jours. N’hésitez pas à les commenter !
- Facebook Just Made It Super Easy To Put Connect On Your Site (via @TechCrunch) – The process is simple. First, you enter the name of your site and its URL. Then Facebook asks you to download and then upload a special file to your site’s main directory. And.. that’s about it.
- Internet overtakes television to become biggest advertising sector in the UK | (via @quinze) – The UK has become the first major economy where advertisers spend more on internet advertising than on television advertising, with a record £1.75bn online spend in the first six months of the year.
- Akamai Rolls Out HD Video Network For Flash, Silverlight And iPhone | paidContent – The content delivery company has built a custom player and network that will allow companies to offer HD quality video through Flash, Silverlight, and even on the iPhone.
- 7 enseignements sur le community management, par Chris Preuss, VP de General Motors – Chris Preuss a le titre de VP GM Global Communications. Il a participé la semaine dernière à un tchat sur le blog bien connu Fastlane. Interrogé sur la stratégie digitale du groupe GM, il nous livre plusieurs réflexions enrichissantes.Si les billets sont légions autour du thème "les 10 commandements d'une bonne stratégie sur les médias sociaux", les propos de Preuss ne sont pas théoriques et s'appuient sur une pratique quotidienne et déjà ancienne au sein de son entreprise. Voici quelques idées intéressantes évoquées lors de la discussion :
- 70 Percent of Journalists Use Social Networks to Assist Reporting (via @palpitt ) – According to a new survey from Middleberg Communications and the Society for New Communications Research (SNCR), as reported in PRWeek , 70 percent of journalists said they use social networks to assist in reporting (compared to 41 percent last year). This is a huge spike in one year, though it shouldn’t surprise any of us with all the lists of journalists using Twitter and other social networks.


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